Client
Vintage Camera Hut
Service
Brand Design
Goal
Improve UX / UI and Increase Sales
Website
Vintage Camera Hut, a distinguished online retailer based in the UK, specializes in the art of preserving the legacy of film photography through its extensive collection of vintage cameras.
​
Nestled in the heart of London's vibrant Backyard Market, they offer enthusiasts and collectors alike a treasure trove of meticulously reconditioned 35mm film cameras, ranging from point-and-shoots to SLR and rangefinder cameras
​
Vintage Camera Hut extends its passion for film photography beyond sales, embracing the community through educational content and a commitment to keeping the film alive in a digital age. Their dedication to excellence and their unique offering has positioned them as a beacon for photographers around the globe seeking to capture the world through a vintage lens.
Before
After
WHAT Oui DID
Our mission with Vintage Camera Hut was to elevate their digital presence and streamline the customer journey. We embarked on a comprehensive redesign of their website, focusing on enhancing user experience to better showcase their online shop.
​
A key aspect of our approach was the meticulous refinement of branding guidelines, ensuring consistency across the website and other communication channels. To further augment the shopping experience, we implemented email automation targeting abandoned carts, alongside an upsell plugin designed to promote the sale of films and accessories during the checkout process.
THE OUTCOME
The results of our strategic overhaul were profound. In the first quarter following the launch of the redesigned website, Vintage Camera Hut witnessed a remarkable 60% increase in their conversion rate.
​
This surge in efficiency translated to an 80% growth in orders, ultimately boosting their revenue by 40%. Our targeted enhancements not only enriched the online experience for customers but also significantly elevated Vintage Camera Hut's market position, demonstrating the power of thoughtful web design and integrated marketing solutions in driving business success.
Marius Constantin
“I have been working with Oui are Social for almost three years now and can only recommend their social media management and content creation services. The sales of our e-commerce shop are in constant increase since they took over and applied the right strategy so our business could get more visibility that converts into new customers.”
Oui DESIGN WEBSITES THAT CONVERT
Our success is measured by yours. We're dedicated to achieving outstanding and quantifiable outcomes to elevate your business. Share your requirements and challenges with us, and we'll assist you in attaining your objectives.
Your Visibility is Our Priority
Follow Us